When Tarrant Area Food Bank (TAFB) set out to expand its services into a new area, they knew it would take more than a compelling mission to make an impact.
We partner with nonprofits to build innovative strategies that amplify donor engagement and maximize fundraising outcomes. This case study highlights how our integrated approach to email campaigns and Facebook ads drove significant revenue growth during a summer fundraising initiative.
We understand that donor engagement begins long before someone clicks “donate.” This case study demonstrates how our data-driven approach and strategic messaging framework can transform a simple donation page into a powerful tool for inspiring generosity.
Data-driven insights can be leveraged to refine campaign strategies and maximize donor engagement. This case study demonstrates how restructuring email design—focusing on hyperlinked text rather than clickable images—led to higher click-through rates and a significant increase in recurring gifts during a targeted campaign.
BCA specializes in refining email strategies to strengthen donor connections and maximize results. In this case, we tested whether integrating a compelling story into a solicitation email for a Summer Hunger campaign could increase conversion rates and generate more revenue.
In this Quick Tip Video, Bryce Johnston, Director of Digital Strategy, explores how encouraging specific donor behaviors — like simply asking for an email address — can significantly impact their
In this BCA Quick Tip, Bryce Johnston, Director of Digital Strategy, addresses why having a good value proposition matters and how to create a clear, compelling statement that addresses “why”
This BCA Quick Tip highlights some digital strategies for Giving Tuesday and year-end campaigns. Bryce Johnston, Director of Digital Strategy, shares two practical strategies that can make a real difference
What is A/B Testing? A/B testing, also known as split testing, is essentially an experiment that compares two versions of something to discover which version performs best for your audience
As you make your list and check it twice, have you prepped your year-end emails? A year-end email series allows your supporters a final opportunity to make one last gift
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