RESOURCE CENTER

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White Paper

The Future of Direct Response

As the philanthropic landscape evolves, many people assume direct mail is a thing of the past. That couldn’t be further from the truth! Direct mail is still the channel through

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Article

Mother’s Day

Two years ago this week, I hopped off an early flight to Little Rock. The hour-long drive that followed led me to a town called Searcy, offering plenty of greenery

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books
Article

The Power of the Story

“If you could say a word of thanks to the donors who make this food pantry possible, what would you say?” I asked. “Well, I…” The woman paused, looking down to her

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mailboxes
Direct Mail

Direct Mail Principles: 101

DOES DIRECT MAIL STILL WORK When it comes to communicating with donors – both current and prospective – it’s hard to know the best course of action to take to

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pyramid-photography
White Paper

Major Donor Development: 101

UNDERSTANDING & CULTIVATING RELATIONSHIPS WITH MAJOR DONORS As harsh as it sounds, no one cares about your needs. Every nonprofit organization on the planet has needs…but it’s your own unique, one-of-a-kind

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